For some they are simply trainers, but for others they are THE object of desire, a passion, a fetish and a cultural good. — Sneakerness Vienna
Video credit: Diesel
Hi, I have recently blogged about Foot Locker's sneaker spanking ad ;) and how I love this new form of advertising in contrast to blinking and completely unrelated noisy Flash ads.
I am happy to see Diesel jumping on the bandwagon of viral video ads too with these kick-ass sneaker promotion videos:
- Diesel Kick Ass Sneakers Ass-Kicking Trailer
- Diesel Kick Ass Sneakers Training Center (3D version)
- Diesel Kick Ass Sneakers Study, Slow-motion
And if you love sneakers too you have the chance to trade, sell and buy new and used ones at the Sneakerness convention, this Saturday. Or just come to see the new sneaker models, workshops and street art exhibition, which is hosted in a very historical place, the Palais Schönborn in the first district of Vienna, next to Freyung.
Exhibiting brands: Diesel, Nike, Adidas, Puma, Reebok, Kangaroos, New Balance, Onitsuka Tiger, Keds, Sperry Top Sider, Hub, Alife, Gourmet, Element, and more.
Trade, Sell or Buy new and used sneakers
Saturday, Oct 9th 2010 1-8 pm @ Palais Schönborn (1010 Renngasse 4)
Ticket: 5 EUR
Inside Sneakerness Vienna